Impact of Digital Learning Environment on Satisfaction of Customers in view of Learning Outcome of their Children
Keywords:Digital learning, learning outcome, customer satisfaction, digital teaching aids
Learning through digital medium has become a very common sight across the globe, especially post Covid-19 pandemic period. However, the impact of such environment on the learning outcome of the students is not thoroughly reviewed through scientific studies. In view of the same, a systematic study was conducted to determine the satisfaction of parent’s vis-à-vis learning outcome of their children (studying in CBSE schools) receiving education through digital media. The study was carried out using a standard methodology, wherein online survey method was used to collect data from the parents (using a structured questionnaire). The collected data was analyzed using SPSS 18.0 software and the significance level was set at 0.05 level. The study results showed that apart from digital teaching aids, the school administration used dedicated school mobile app to communicate with the learning progress of students. Furthermore, the results indicated that digital education system has positive impact on the student's academic performance, wherein there is less rework, better preparation for exams, consistent good ranks in exams, effective time management and timely identification of shortcomings. Overall, the feedback from the parents showed that most of the parents are moderate to highly satisfied with the introduction of the digital teaching aids.